- Providing ‘excellent’ outcomes => presenting outcomes that would match the user’s intent much more closely. To the draw back, When the informational advantage of the rich snippet satisfies the user's look for question, it might get rid of the need to simply click through for even more engagement. Esta https://addons.prestashop.com/en/seo-natural-search-engine-optimization/31857-automatic-google-rich-snippets-json-ld-open-graph-seo.html